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Google Ads and Web Analytics Pro
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Google Ads Specialist
Creative IT Institute • Freelance
Feb 2022 - Present • 4 yrs 6 mos
Managed Google Ads campaigns across Search, Display, and Performance Max. Configured Google Analytics 4 and Google Tag Manager. Implemented conversion tracking for lead generation and eCommerce. Built custom Looker Studio dashboards for performance reporting. Analysed campaign data to improve conversion quality and marketing efficiency.