
Xander van Ads
Performance Marketing Specialist
Habilidades

Revisa mis servicios


Experiencia laboral
Digital Marketing Speialist
Marketing • Tiempo completo
Jul 2023 - Apr 2025 • 1 yr 9 mos
Conversion science - Worked on multiple large name clients across South Africa and the UK. The two largest car brands, as well as the 3 largest property groups and companies across the UK and SA respectively. I had also worked with multiple commerce brands in the B2C space. My main responsibilities here included performance marketing, doing whatever I can to make more money from our ads and planning. I created and managed ad campaigns for these large scale companies on my own or in a team of 3 to 4 people. I was responsible for all reporting and strategy planning for all campaigns and public facing communications. I analysed competitors and the market space on a daily basis, adjusted CPA, budgets and ab tested campaigns on a daily basis to maximise our performance. Everything stats, ROAS and planning related was my responsibility.
SEO and Social Media Specialist - Dodgeball Federation
Not Found • Tiempo completo
Jan 2021 - May 2023 • 2 yrs 4 mos
Search engine optimisations, website improvements, improving all aspects on brand visibility. I also ran all the social media, made the designs, boosted posts, created ads and constantly improved our ROAS over 2 years.