William Harriso

Freelance Press Release Writer & Media Outreach Specialist

William Development Group • Trabajador autónomo

May 2022 - Present • 4 yrs 4 mos

As a Freelance Press Release Writer and Media Outreach Specialist, I help businesses, brands, real estate companies, and media projects communicate news clearly and professionally. I develop media-ready press releases that present a strong news angle and make complex information easy for journalists, editors, and target audiences. My experience includes writing company announcements, product launches, partnership news, funding announcements, property launches, real estate developments, film premieres, casting news, events, journalist pitches, and press kit content. For every project, I review the client’s goals, audience, industry, key facts, timing, and approved information. I organize the story with a compelling headline, news-focused opening, clear structure, quotes, dateline, contact information, and a professional call to action. I tailor the message for business, property, entertainment, trade, radio, television, and online media. My strengths include research, news-angle development, headline writing, storytelling, AP-style formatting, proofreading, editing, SEO-friendly clarity, and targeted media communication. I focus on accuracy, readability, and professional presentation. My goal is to help each client turn an announcement into a clear, engaging story ready for media communication. I value research, responsive communication, organized delivery, and attention to detail. Whether the project involves B2B, real estate, film, television, or journalist outreach, I provide tailored PR writing support based on the client’s message and audience.