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wafiyassar

Wafi Yassar

@wafiyassar

Brand Marketing and Commercial Development

Indonesia
Indonesio, Inglés
Parte de la información aparece en idioma inglés.
Sobre mí
Brand & commercial strategist with 3 years in FMCG and consumer brands. I manage marketing budgets of IDR 20+ billion across 6 FMCG brands, and previously worked at Unilever, Flora Food Group (BlueBand), Dentsu (iProspect) and Vidio. Results: BlueBand GMV +37,62% across 4 channels, a TikTok Shop launch that reached 300% GMV, 10x ROAS on paid campaigns. I turn market data into clear brand positioning, category insight and channel plans you can act on. Google Ads & Meta Blueprint certified. Bilingual (Bahasa Indonesia / English).... Lee más

Habilidades

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wafiyassar
Wafi Yassar
desconectado • 

Revisa mis servicios

Investigación general online
I will do consumer and competitor market research for fmcg brands

Experiencia laboral

Enesis_Group

Brand Digital Marketing

Enesis Group

Aug 2025 - Present • 1 yr 2 mos

Plan and run digital marketing for 6 FMCG brands with a budget of IDR 20+ billion. Manage eCommerce P&L and build Power BI dashboards (1.000+ data points, reporting 75% faster).

dentsu

Digital Media Planner Intern

dentsu

Dec 2024 - May 2025 • 5 mos

Digital media planning internship at iProspect, the performance marketing agency of Dentsu Indonesia.

Flora_Food Group

Brand Marketing Intern

Flora Food Group

Aug 2024 - Nov 2024 • 3 mos

Supported brand and channel plans for BlueBand (Upfield). Contributed to a GMV increase of 37,62% across 4 channels.