Francesco

English–Italian Translator & Marketing Specialist

Zimbra • Freelance

Jul 2026 - Present • 2 mos

This project involved the English-to-Italian localization and adaptation of marketing materials for Zimbra, a well-established international provider of email and collaboration solutions for businesses. The materials were specifically targeted at potential Italian customers as part of a localized marketing campaign. I carefully translated and adapted the client's content to ensure that it sounded natural and compelling to an Italian audience, while closely following the terminology, style, and localization guidelines provided in the project's spreadsheet. The localized slides will be used as part of an Italian-language marketing campaign aimed at promoting Zimbra's services to prospective customers.

English–Italian Translator & Localization Specialist

UPDF • Freelance

Jul 2024 - Present • 2 yrs 2 mos

UPDF is a modern PDF editor and document management platform that enables users to view, edit, annotate, convert, organize, and manage PDF files across multiple operating systems. As an English-to-Italian translator and localization specialist, I translated and adapted blog articles and key sections of the UPDF website for the Italian market. My work focused on delivering accurate, natural, and engaging translations while preserving the brand's voice, technical accuracy, and SEO value where appropriate. Throughout the project, I carefully followed the client's guidelines and quality standards to ensure consistency, clarity, and maximum customer satisfaction. By localizing both marketing and informational content, I helped make UPDF more accessible and appealing to Italian-speaking users while maintaining a seamless reading experience.

English to Italian SEO Translator & Localization Specialist

Media Mister • Freelance

Oct 2023 - Present • 2 yrs 11 mos

English to Italian Translator and SEO Specialist I managed the localization and translation of multiple digital services from English into Italian for Media Mister, a leading global social media marketing platform that helps brands and creators boost their online presence across major networks. My work focused heavily on merging linguistic precision with advanced Search Engine Optimization to ensure maximum visibility in the Italian market. Key aspects of my role and skills included: SEO Copywriting and Keyword Optimization: I performed targeted keyword research specifically for the Italian digital marketing landscape. I seamlessly integrated high-traffic search terms into service descriptions, headings, and metadata to boost organic search rankings. Localization and Tone of Voice: Instead of literal translation, I adapted complex digital marketing concepts into natural, persuasive Italian. I maintained the platform's professional and authoritative tone while making the services highly engaging for local buyers. Conversion Focus: By balancing accurate terminology with marketing psychology, I ensured the translated content not only attracted traffic but also built trust and drove user conversions.