Victoria A

Brand Authority Website Migration (Wix to Kajabi)

Dec 2025 - Jan 2026 • 1 mo

Focus: Website Redesign | Migration Expert A digital agency wanted to consolidate their blog, course, and email list into one platform. They were previously using Wix and Mailchimp but felt the design looked "cookie-cutter" and amateur. The Strategy: I acted as the UI/UX Design Strategist, redesigning their entire site architecture for better user retention. The focus was on "Functional Sales Tools"—turning every blog post and page into a lead-capture opportunity. The Build: I executed a full migration of their content, ensuring all SEO metadata and internal links remained intact. I created a custom-branded member area that felt like a "private club" for their students. Result: The agency reported a 60% increase in email list growth because the new Kajabi site made opting-in more intuitive and visually appealing.

End-to-End Course Launch & Sales Funnel

Sep 2025 - Sep 2025 • 0 mos

Focus: Kajabi Architect | Lead Generation I was hired to build a comprehensive launch strategy for an online course creator who was overwhelmed by the technical setup of Kajabi. The goal was to move from a scattered social media presence to a unified, high-converting ecosystem. The Strategy: I mapped out a Product Launch Funnel featuring a three-part video series. I focused on "scarcity" elements, including countdown timers and limited-time bonus offers to drive immediate action. The Build: I designed a premium landing page with a "scroll-stopping" hero section and integrated an automated 10-day email sequence to nurture leads from opt-in to checkout. Result: The funnel generated over 500 new leads during the pre-launch phase and achieved a 12% conversion rate on the final checkout page, far exceeding the industry average.

High-Ticket Coaching Funnel & Application System

May 2025 - Jun 2025 • 1 mo

Focus: UI/UX Strategist | Kajabi Specialist A high-ticket business coach needed a way to qualify leads automatically before hopping on discovery calls. They required a "premium" aesthetic that reflected their $5k+ service price point. The Strategy: I designed a Coaching Campaign Funnel that utilized a long-form sales page and a multi-step application form. This ensured only high-intent leads reached the final stage. The Build: Using the Kajabi Page Builder, I created a "luxurious" UI with custom typography and high-contrast visuals. I also set up automations to tag leads based on their application answers, allowing for segmented email follow-ups. Result: The streamlined application process reduced "no-show" rates for calls by 35% and saved the client over 10 hours a week in manual vetting.