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Tipu Sultan

@tipu_tracking

Meta CAPI and Server Side Tracking Architect

Bangladesh
Inglés, Hindi, Árabe
Parte de la información aparece en idioma inglés.
Sobre mí
Hey there! I’m Tipu Sultan, an enterprise Web Analytics & Server-Side Tracking Architect. Stores quietly lose up to 35% of ad attribution to iOS and ad blockers. I fix this by engineering deterministic Meta Conversions API (CAPI) and Server GTM pipelines with 100% deduplication and 9.4+ Event Match Quality (EMQ). Core Expertise: - Meta CAPI & Pixel Fix (sGTM & Stape.io) - GA4 Advanced E-Commerce & DataLayer - Google Ads Enhanced Conversions - Shopify, WooCommerce & Custom Web Stacks Need your tracking audited? Drop me a message!... Lee más

Habilidades

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tipu_tracking
Tipu Sultan
desconectado • 
Tiempo medio de respuesta: 1 hora

Revisa mis servicios

Seguimiento e informes
I will setup meta conversions API capi facebook pixel server GTM

Experiencia laboral

Arrab

Server-Side Tracking & Web Analytics ArchitectServer-Side Tracking & Web Analytics Specialist

Arrab • Freelance

Dec 2020 - Present • 5 yrs 10 mos

Lead Web Analytics & Server-Side Tracking Architect advising global e-commerce brands on privacy-compliant tracking infrastructure. Key Responsibilities & Achievements: • Architected and deployed server-side Google Tag Manager (sGTM) containers on Cloud (Stape.io / GCP) with custom sub-domain first-party cookie routing. • Implemented end-to-end Meta Conversions API (CAPI) through sGTM and Webhook protocols, achieving 100% deterministic deduplication and raising Event Match Quality (EMQ) to 9.2 - 9.8. • Configured advanced GA4 e-commerce measurement protocols, custom DataLayers, and Google Consent Mode v2 for full GDPR/CCPA compliance. • Engineered Google Ads Enhanced Conversions via server hashing (SHA-256), recovering 25%+ unmeasured attribution lost to iOS restrictions and ad-blockers.