
Theo S.
Secure and Thorough Business Automation, n8n, Agentic Amplification
Habilidades

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Experiencia laboral
Head of Marketing Operations
Digital Yield Group • Tiempo completo
Mar 2024 - Present • 2 yrs 7 mos
- Owned the company's end-to-end brand strategy and external communications - Built the company's content marketing program from the ground up (own blog, Reddit, G2) - Managed and grew the company's LinkedIn presence (+63% YoY Follower growth, organic only) - Led the development and evolution of the corporate website - Owned the company's white-hat SEO strategy - Established and maintained a centralized brand asset ecosystem (Notion) - Created the company's internal communications program (Monthly Newsletter announcements, HTML-based) - Own conference strategy and event marketing operations; EMEA, MENA, and APAC. - Served as the marketing lead for the company's sponsorship at key industry events - Developed customer advocacy and executive thought leadership initiatives - Managed client appreciation and relationship marketing initiatives