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Crm Data Analytics
Tata Consultancy Services • Tiempo completo
Aug 2025 - Jan 2026 • 5 mos
Created weekly and monthly KPI reports to support business decision-making. Collaborated with business users, project managers, and cross-functional teams to gather reporting requirements. Automated recurring reports using Excel and SQL, reducing manual effort and improving reporting efficiency. Monitored CRM data integrity and resolved data inconsistencies. Supported customer segmentation and campaign performance analysis. Prepared documentation for reporting processes and data validation activities.