
Sophie Jansen
Shopify store designer and Ecommerce Specialist
Habilidades

Revisa mis servicios


Porfolio
Experiencia laboral
Shopify store design
Fashion Era • Freelance
May 2026 - Present • 3 mos
A modern sofa and furniture e-commerce website designed to make online furniture shopping simple, visual, and trustworthy. Project Goal The focus was to showcase sofas while clearly communicating features that influence purchasing decisions, such as comfort, washable fabrics, pet-friendly materials, modular options, and free returns. Design Approach The homepage follows a conversion-focused journey: Product → Offer → Benefits → Trust → Configurations → Collection Key sections include: Promotional sofa offers Free returns messaging Product benefits grid Modular sofa options Sectionals and corner sofas Lifestyle product photography Brand story Collection discovery Large interior photography helps customers visualize the furniture in real spaces, while clear benefits reduce purchase hesitation. Value The design combines premium visual storytelling with conversion-focused UX, helping customers understand products faster and confidently explore different sofa styles. Skills: UI/UX Design, Furniture E-commerce, Sofa Website Design, Conversion-Focused Design, Responsive Web Design.