Benjamin

Digital Marketing Freelancer

Upwork • Freelance

Feb 2026 - Present • 3 mos

I am a Freelance SMS Marketing Specialist with practical experience in helping online businesses, especially Shopify and eCommerce stores, improve sales and customer engagement through targeted SMS campaigns. My focus is on creating direct-response messaging that drives action, increases conversions, and builds long-term customer relationships. Over the years, I have worked on multiple independent marketing projects involving SMS marketing, sales funnels, and customer retention systems. I have supported online store owners in industries such as fashion, beauty, fitness, and digital products by developing promotional SMS campaigns for product launches, discount offers, abandoned cart recovery, and repeat customer engagement. My experience includes writing high-converting SMS copy that is short, persuasive, and designed to generate immediate responses. I also help structure automated messaging flows that guide customers from initial interest to purchase and repeat buying. This includes welcome messages, promotional sequences, and follow-up campaigns aimed at increasing lifetime customer value. In addition to SMS marketing, I have worked on digital marketing projects where I combined SMS strategies with email marketing and funnel optimization techniques. I conducted audience targeting research, studied customer behavior patterns, and applied conversion-focused strategies to improve overall campaign effectiveness. My key achievements include improving engagement rates through structured SMS campaigns, increasing customer response rates with optimized messaging, and helping eCommerce businesses strengthen their retention systems. I have also developed a strong understanding of proven marketing strategies used by successful DTC and Shopify brands, which I apply to create effective, sales-driven campaigns. Overall, my expertise lies in SMS marketing strategy, persuasive copywriting, and eCommerce growth systems designed to help businesses increase revenue and build st

Freelance SMS Marketing Specialist

Fiverr • Trabajador autónomo

Jun 2024 - Present • 1 yr 11 mos

I am a Freelance SMS Marketing Specialist with hands-on experience helping eCommerce and Shopify store owners improve customer engagement and drive sales through targeted SMS campaigns. Over the past years, I have worked on multiple independent projects focused on SMS marketing, sales funnels, and customer retention strategies for online businesses across different niches including fashion, beauty, fitness, and digital products. My work involves creating high-converting SMS copy for product promotions, abandoned cart recovery, flash sales, and customer follow-ups. I have developed marketing strategies that focus on direct response messaging, helping brands communicate effectively with their audience and increase conversion rates. I also assist Shopify store owners in structuring automated SMS flows that improve customer lifecycle engagement from first purchase to repeat sales. In addition to SMS marketing, I have experience in digital marketing projects where I combined SMS and email strategies to build effective sales funnels. I conducted audience research, analyzed customer behavior, and applied data-driven messaging techniques to improve campaign performance. Key achievements include successfully increasing customer engagement through well-structured SMS campaigns, improving click-through and response rates, and helping online store owners strengthen their customer retention strategies. I have also gained practical experience studying and applying marketing techniques used by leading eCommerce brands, which has strengthened my ability to craft persuasive, conversion-focused messages. Overall, my expertise lies in SMS marketing strategy, copywriting, and eCommerce growth systems designed to help businesses increase sales and build stronger customer relationships.