
Madison Carter
A Professional Social Media strategist at Skyline Social Co
Habilidades

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Experiencia laboral
Lead Social Media Strategist
Skyline Social Co • Tiempo completo
Feb 2024 - Present • 2 yrs 3 mos
Developed and executed targeted social media strategies for clients across entertainment, music, academy/education, agriculture, and fashion industries. Increased audience engagement by 40–80% organically and boosted ROI on paid campaigns by 2.5x–3x. Created viral content campaigns tailored to each industry, leveraging TikTok, Instagram Reels, and Facebook Ads to grow visibility and drive conversions. Implemented micro-influencer partnerships and UGC campaigns to strengthen brand trust and reach. Designed conversion-focused content funnels that guided social media followers into leads, sales, and course enrollments. Monitored audience behavior and trends, using data to optimize content strategy and campaign performance across all client accounts