Shakiyl Cox

Freelance Voice Overs

Self Employed • Trabajador autónomo

Nov 2021 - Present • 4 yrs 11 mos

Provide professional voice-over and narration for commercial, branded content, promotional, hype/sizzle and corporate video projects, bringing a background in media production, podcasting and brand marketing to each performance. - Deliver voice-over work for commercials, promotional videos, hype/sizzle content, branded content and internal/corporate productions. - Provide VO for projects within the sports and entertainment industry, including work supporting MLSE teams, campaigns and brand partners. - Translate creative briefs, scripts and brand direction into performances tailored to the intended audience, tone and campaign objective. - Record broadcast-quality audio from a dedicated home setup, with the ability to participate in live-directed remote recording sessions. - Experienced across styles ranging from authoritative and commanding to conversational, energetic, warm and documentary-style narration. - Bring an understanding of advertising, creative strategy and production to VO work, allowing me to approach scripts from both the talent and brand perspective. - Additional audio experience includes five years of podcast hosting/production, strengthening long-form narration, interviewing and natural delivery.

Client Service Lead

MLSE

Mar 2021 - Present • 5 yrs 7 mos

Lead integrated creative projects and branded partnership campaigns across MLSE's portfolio of teams, connecting partnership strategy, creative development, production and execution. • Lead concurrent partner campaigns from brief and ideation through creative development, production, approvals and delivery, partnering with Global Partnerships, Strategy, Creative, Production, Marketing, Media and external agencies. • Manage scopes, workbacks, budgets, stakeholder alignment and creative feedback across complex integrated campaigns and six-figure productions. • PlayStation – Play Has No Limits: Led Client Services across a Raptors × Leafs campaign generating 9.4M+ impressions and 1.2M+ video views, while identifying $13K+ in production efficiencies. • PROLINE – Most Interesting Seats: Led Client Services for a fan engagement platform delivering 13K+ contest entries and 3.99M video views — both 131% of goal; mobile interstitial CTR reached 23.8% vs. 2.7% benchmark. • Mastercard – Indigenous Celebration: Led Client Services across community storytelling and in-arena activation, generating 1.38M impressions (+42% vs. benchmark) and 298K video views. • Supported Raptors × Gillette's Choose Your Game Face, reaching 90% of Canadian men 18–49 and driving +33% sub-brand awareness and +33% King C. Gillette sales growth. • Helped deliver award-winning Sprite FAM Zone: 14M impressions, 4K contest entries (2× projection) and +42% brand consideration among campaign-aware fans. • Account Lead on Raptors × Staples OG Corp: 3.5M impressions and 3,977 contest entries (2× forecast); success led to a second season delivering 10.7M OOH + 9.98M NBA TV Canada impressions. • Helped deliver Raptors × AXE Raptorverse, an immersive Scottie Barnes AR experience, while contributing campaign voice-over talent.