
Romina D
Virtual Assistant, Executive Support, CRM and Business Operations
Habilidades

Revisa mis servicios

Experiencia laboral
Affiliate Marketing & Live Commerce Coordinator
Clean Skin Club • Tiempo completo
Oct 2025 - Jul 2026 • 9 mos
- Managed affiliate and creator relationships end to end: reviewed and approved brand-aligned, high-GMV creators, tracked performance and engagement to identify top partners, and kept campaigns within budget. - Monitored live-selling sessions in real time, tracked campaign progress, and provided performance updates to optimise results. - Prepared weekly live commerce analytics reports covering sales performance, affiliate metrics, product trends, and payment tracking, and coordinated accurate, timely affiliate payment records. - Tracked campaign budgets, sales quotas, and KPIs, and partnered with cross-functional teams to deliver data-driven recommendations that improved campaign effectiveness and product promotion.
Chirp Technologies
Tiempo parcial • 2 yrs 2 mos
Lead Generation Specialist
Jun 2025 - Jul 2026 • 1 yr 1 mo
• Supported the launch of Chirp's AI sales platform through lead generation, campaign execution, and outreach, including influencer research and outreach copy across AU, US, and UK sales-content creators. • Supported leadership with executive operations: calendar coordination, meeting documentation, internal communications, and reporting for leadership review. • Designed automated workflows for waitlist management, outreach scheduling, and prospect communication; debugged UTM attribution across the Carrd to Loops waitlist funnel. • Managed CRM data integrity and reporting, including a HubSpot portal to sandbox data migration (deals, contacts, companies) to support founder testing environments. • Implemented AI-driven systems in HubSpot and Notion to optimise data enrichment, task routing, and workflow efficiency.
GTM Operations
Jun 2025 - Jul 2026 • 1 yr 1 mo
- Acted as the team's operational triage point: the go-to contact for information across GTM systems, campaigns, and customer data, fielding requests and routing questions to the right owner or answer. - Owned campaign attribution, creating UTM conventions and tracked links across channels, and mapped the entire GTM motion in end-to-end pipeline flow charts covering acquisition, enrichment, scoring, lifecycle email, and sales handoff. - Owned the end-to-end customer data and lifecycle stack for Birdie, Chirp's voice-first iPhone app: designed a four-object CRM model in Attio (People, Users, Companies, Deals) with lifecycle stages driven by product and billing signals, and an “Attio decides, Loops sends” architecture syncing to email via API. - Automated the revenue stack in n8n: an ICP scoring engine that grades inbound sign-ups against four buyer personas and fires tiered lifecycle events - Built and launched a 36-email lifecycle program across seven categories (onboarding, behaviour-based, PQL/upsell, churn risk, billing, transactional, deal signal) with fully branded responsive MJML templates. - Led outbound GTM across LinkedIn and email, managing lead generation and enrichment to deliver high-intent, qualified prospects and consistent pipeline growth. - Ran multi-channel acquisition: a 14-ad Meta campaign across two creative lanes, a 19-concept TikTok content library, AI video creative (Higgsfield), and a four-week UGC creator outreach program with message sequences and a pipeline tracker.