Ola

Email Deliverability Consultant

Jul 2026 - Present • 1 mo

I help businesses improve email deliverability and maximize inbox placement by implementing industry best practices across authentication, sender reputation, list hygiene, and engagement optimization. My responsibilities include configuring SPF, DKIM, DMARC, dedicated sending domains, suppression lists, bounce management, spam complaint reduction, engagement-based sending, and domain reputation monitoring. I conduct complete deliverability audits, identify technical issues impacting inbox placement, and recommend improvements that increase open rates and customer engagement. I also optimize segmentation strategies, remove inactive subscribers, maintain healthy email lists, and implement monitoring systems that ensure consistent campaign performance across different email providers.

Shopify Retention Marketing Specialist

Jun 2026 - Present • 2 mos

I help Shopify brands increase customer retention through strategic email marketing, personalized automation, customer segmentation, and loyalty-focused lifecycle campaigns. My work includes building automated flows that encourage repeat purchases, reward loyal customers, recover abandoned carts, promote new products, and re-engage inactive subscribers. I create branded email templates, persuasive copywriting, dynamic product recommendations, customer journey mapping, and revenue-focused campaign strategies that support long-term business growth. Through continuous testing and analytics, I optimize customer engagement while improving lifetime customer value and overall email marketing performance.

CRM & Lifecycle Marketing Specialist

Jun 2026 - Present • 2 mos

I develop customer lifecycle marketing strategies that strengthen relationships, increase repeat purchases, and maximize customer lifetime value. My expertise includes CRM segmentation, lifecycle automation, retention marketing, customer onboarding, loyalty campaigns, post-purchase engagement, reactivation strategies, and personalized customer experiences. I build automated workflows based on customer behavior, purchase history, engagement level, and shopping activity to ensure each subscriber receives relevant content throughout their journey. I also analyze customer data, optimize segmentation strategies, improve deliverability, monitor campaign performance, and implement continuous improvements using A/B testing and conversion optimization techniques. My goal is helping businesses create long-term customer relationships while increasing overall marketing ROI.