Mahad Zaheer

SEO Specialist

Self employed / Freelance • Freelance

May 2024 - Present • 2 yrs 4 mos

I work with businesses across different industries to improve organic visibility, search performance and overall online presence through data-driven SEO strategies. My experience covers both traditional search optimization and emerging AI search visibility. Key Responsibilities: • Conduct comprehensive SEO audits to identify technical, on-page and off-page opportunities. • Perform keyword research, search intent analysis and competitor research. • Optimize website structure, content, headings, metadata, internal linking and other on-page elements. • Handle Technical SEO including crawlability, indexing, site structure, redirects, canonicalization and technical issues. • Develop and execute Off-Page SEO and authority-building strategies. • Manage Local SEO campaigns and optimize Google Business Profiles for local visibility. • Work on AEO (Answer Engine Optimization) to improve visibility in answer-based search experiences. • Implement GEO (Generative Engine Optimization) strategies for AI-powered search and generative results. • Apply LLM and AI SEO concepts to improve how brands and content are understood and surfaced by AI systems. • Analyze backlinks, referring domains, competitors and website authority using professional SEO tools. • Monitor organic traffic, rankings, visibility and SEO performance to identify growth opportunities. • Develop SEO strategies based on business goals, target audience, industry and search landscape. Focus Areas Local SEO | Google Business Profile | Technical SEO | On-Page SEO | Off-Page SEO | AEO | GEO | LLM SEO | AI Search Optimization | Keyword Research | Competitor Analysis | Link Building

SEO Content Writer

Freelance • Freelance

Sep 2023 - Present • 3 yrs

I create well-researched, SEO-focused content that balances search visibility with readability, relevance and user intent. I have worked across multiple niches and adapt content according to the target audience, industry and business objectives. Key Responsibilities: • Write SEO articles, blog posts, website pages, product content and informational content. • Research topics, keywords and search intent before creating content. • Structure content using clear headings, subheadings, internal linking and relevant supporting information. • Optimize content for on-page SEO while maintaining a natural and reader-friendly style. • Create original, informative and engaging content aligned with brand voice and audience needs. • Update and optimize existing content to improve relevance and search performance. • Write content for different industries and niches while maintaining accuracy and consistency. • Incorporate SEO best practices without keyword stuffing or compromising content quality. • Support Guest Posting and link-building campaigns with niche-relevant, editorial-quality articles. Focus Areas SEO Articles | Blog Writing | Website Content | Guest Post Content | On-Page SEO Content | Content Optimization | Search Intent | Keyword Research | Long-Form Content

Guest Post Blogger

Upwork • Freelance

Aug 2023 - Present • 3 yrs 1 mo

Specialized in helping businesses strengthen their online presence through strategic guest posting and manual outreach campaigns. Worked with clients across various industries to secure high-quality editorial backlinks from relevant websites, focusing on sustainable SEO growth through ethical link building practices. Responsibilities Identified high-quality guest posting opportunities based on niche relevance and SEO metrics. Conducted personalized outreach to bloggers, editors, and website owners. Built and maintained relationships with publishers for long-term collaboration. Secured editorial guest post placements on authoritative websites. Managed the complete outreach process, from prospect research to follow-ups and placement. Evaluated websites based on traffic, authority, relevance, and backlink quality. Collaborated with clients to develop link-building strategies aligned with their SEO goals. Achievements Successfully secured guest post placements across a wide range of niches. Built long-term relationships with website owners and publishers through personalized outreach. Delivered high-quality, niche-relevant backlinks using white-hat outreach strategies. Helped clients improve their website authority and organic visibility through strategic guest posting campaigns. Consistently maintained quality-focused outreach with strong attention to relevance and editorial standards.