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Rabia
@rabiahassan521
Amazon PPC Expert
Pakistán
Inglés, Urdu
Sobre mí
Hi, I’m Rabia, an Amazon PPC specialist with 4+ years of experience helping brands grow. I create data-driven ad strategies that boost visibility, improve conversions, and maximize ROI. I stay updated with Amazon’s latest trends to keep campaigns competitive. Alongside PPC, I optimize listings to align with ads and increase sales. My goal is to build a complete strategy that drives consistent and scalable growth for your Amazon store.
Habilidades
Rabia
desconectado •
Tiempo medio de respuesta: 3 horas
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I will setup, optimise and manage amazon PPC campaigns amazon sponsored ads campaign
Porfolio
Experiencia laboral
Amazon PPC Manager
Bildry • Freelance
Jan 2023 - Jun 2025 • 2 yrs 5 mos
Managed and optimized Amazon PPC campaigns to maximize sales and ROI. Conducted keyword research, competitor analysis, and bid adjustments for Sponsored Products, Sponsored Brands, and Sponsored Display ads. Implemented negative keyword strategies to reduce wasted spend and improve campaign efficiency. Monitored campaign performance, generating reports with actionable insights to drive growth. Continuously refined campaigns, improving ACOS and overall profitability.
Amazon PPC Strategist Internship
E-Commerce • Tiempo completo
Jan 2021 - Nov 2023 • 2 yrs 10 mos
As an Amazon PPC Strategist Intern at a fast-paced E-commerce company, I played a key role in optimising advertising performance. I used to maximise ROI and reduce wasted spend. I managed and scaled Sponsored Products, Sponsored Brands, and Auto campaigns by conducting in-depth keyword research, competitor analysis, and bid optimisation. By identifying low-converting search terms and implementing strategic negative keywords, I significantly improved campaign efficiency and lowered ACoS. I regularly analysed search term reports and performance metrics to uncover growth opportunities, restructure underperforming campaigns, and enhance targeting precision. Through A/B testing of ad creatives and keyword placements, I increased CTR and conversion rates while maintaining budget control. I also developed structured campaign frameworks (exact, phrase, broad segmentation) to improve keyword harvesting and long-term scalability. Key Achievements: Reduced ACoS by up to 25% by eliminating inefficient spend and refining targeting Increased sales velocity through high-intent keyword optimization and bid adjustments Improved campaign visibility by resolving low-impression issues with strategic restructuring Delivered data-backed insights to support pricing, positioning, and competitive strategy My approach is always focused on solving core client pain points: low visibility, high ad spend, and inconsistent sales. Turning them into scalable, profitable growth.
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duncanfairchild
Estados Unidos
Rabia did an excellent job managing my Amazon PPC campaigns. Her strategy helped lower my ACOS while improving overall sales, and every recommendation was backed by data. I really appreciated her transparency, communication, and attention to detail. If you’re looking for someone who genuinely understands Amazon PPC, I highly recommend working with her.
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jeremyebnar
Estados Unidos
We've worked with several Amazon marketing people over the years, and Rabia has been one of the few with a critical optimisation mindset. She took the time to understand our catalog, improve our listings, and optimize our advertising campaigns. Since working together, we've seen stronger sales and improved...
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mariehuber7
Estados Unidos
Working with Rabia was a great experience. She is highly professional, easy to talk to, and didn't miss a single detail when it came to our Amazon PPC campaigns. She delivered high-quality optimization work right on schedule. Her advertising insights were exactly what we needed to move forward. If you...
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lydiaharland
Estados Unidos
Working with Rabia was a great experience. She took the time to thoroughly research our market, evaluate competitor activity, and develop a clear PPC plan with actionable recommendations. Her knowledge of campaign structure and keyword targeting was evident throughout the project. She was responsive,...
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elliotlangley
Estados Unidos
Rabia delivered excellent work and exceeded my expectations. Her research was thorough, and the PPC strategy was well organized, practical, and backed by solid data. Her research clearly relevant to my product rather than relying on generic SEO and PPC recommendations. She explained everything clearly...
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