Piksela Studio
All in One Digital Agency
Habilidades
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Experiencia laboral
company
Tiempo completo • 14 yrs 1 mo
Creative Strategist
Apr 2023 - Present • 3 yrs 5 mos
- E-Commerce Conversion Optimization: Designed high-converting visual assets, including Shopee & TikTok shop decorations, promotional banners, and Shop Tab layouts tailored to drive higher Click-Through Rates (CTR). - Live Streaming Visual Kits: Developed custom live streaming graphics (TikTok & Shopee Live) such as dynamic overlays, pinned product frames, lower thirds, and interactive promotional banners to boost live viewer retention and impulse buys. - Campaign Visual Strategy: Planned and executed complete visual design concepts for major sales events (Flash Sales, Mega Sales campaigns like 11.11 / 12.12), ensuring brand consistency across all marketplace channels. - Brand Trust & Aesthetics: Transformed standard seller store layouts into high-end, professional storefronts, significantly enhancing buyer trust and conversion rates.
Creative Strategist
Mar 2021 - Present • 5 yrs 6 mos
- E-Commerce & Marketplace Design: High-converting Shopee & TikTok shop decorations, promotional banners, product images, and optimized Shop Tab layouts. - Live Stream Visual Kits: Custom TikTok & Shopee Live overlays, pinned product frames, lower thirds, and interactive offer graphics. - Short-Form Video & Motion: Dynamic Reels, TikToks, and Shorts with high-retention editing, engaging captions, and motion graphics. - Brand & Social Kits: Cohesive social media templates, carousel posts, and promotional visual campaigns.
Visual & Marketing Specialist
May 2021 - Jul 2026 • 5 yrs 2 mos
- Short-Form Video Production: Scripted, edited, and optimized high-engagement Reels, TikToks, and YouTube Shorts incorporating dynamic subtitles, motion graphics, and sound design to maximize viewer retention. - Visual Brand Marketing: Designed high-converting visual assets, including social media kits, marketplace banners, promotional carousels, and digital ad graphics. - End-to-End Content Strategy: Developed strategic monthly content calendars aligned with client marketing goals, audience behavior, and trending digital formats. - Persuasive Copywriting & CTAs: Wrote compelling captions, video hooks, and call-to-action copy designed to drive organic reach and audience conversion. - Performance & Engagement Growth: Combined experimental design aesthetics with audience analytics to help clients elevate their visual branding and increase overall social media engagement.