
Haejin
Social Media Manager And Content Specialist
Habilidades

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Experiencia laboral
Freelance Social Media Manager & Content Strategist
Self Employed • Freelance
Mar 2022 - Present • 4 yrs 6 mos
Developed and executed comprehensive social media strategies for over 15 clients across wellness, tech, and nonprofit sectors, boosting their average engagement rate by 45%. Engineered a data-driven content calendar system that reduced client content creation time by 30% while increasing posting consistency to 98%. Produced and edited 200+ short-form videos (Reels/TikToks), one of which garnered over 1.5 million organic views and added 20k new followers for a client. Managed end-to-end community engagement, responding to an average of 500 comments and DMs per week and fostering a 60% increase in positive brand sentiment. Analyzed weekly performance metrics to refine campaigns, resulting in an average 25% growth in follower count and a 3x ROI on ad spend for managed accounts.