Oksana Popova

Product Design

LaSoft Software Development • Tiempo completo

Oct 2023 - Present • 2 yrs 11 mos

Specialized in qualitative user research and Ul/UX design across diverse client projects, including international collaborations with OECD and Ukrainian digital publisher Expertus. Enhanced research methodology expertise and design system development while advancing to senior-level proficiency. Actively contributed to product design office development, process optimization, and cross- functional team collaboration throughout project lifecycle.

Freelance UX UI Designer

Fiverr • Freelance

Apr 2020 - Present • 6 yrs 5 mos

Ongoing freelance UX/UI design for startups and B2B software teams worldwide. I take projects from research and concept to developer-ready Figma files. - Design websites and web apps, from landing pages to complex platforms, including a collaboration platform for Swiss medical clinics - Run an adaptive design process based on the double-diamond framework: research, ideation, wireframing, UI design, and testing - Build UI kits and design systems that keep products consistent as they grow - Prototype in Figma and with AI tools to test ideas before development - Work directly with founders and stakeholders across global startup environments

UX UI Designer

GroupBWT • Tiempo completo

May 2020 - Jun 2021 • 1 yr 1 mo

• Led UX design for an Israeli asset and investment management product • Collaborated with stakeholders to deliver tailored UX solutions • Redesigned the software with enhanced UX strategies • Designed a corporate website from scratch with a bold visual identity • Created marketing materials to strengthen the product's market presence • Established a standardized design process to ensure consistency and quality • Mentored designers, contributing to the growth of the design department