Mehwish Team

Email & SMS Marketing Specialist (Klaviyo, GHL)

Self Employed • Freelance

Jan 2026 - Present • 7 mos

Manage email and SMS marketing for e-commerce and small business clients using Klaviyo. Recently built a complete marketing automation system for a cold-pressed juice brand from the ground up, including: • Designed a two-step popup (Email + SMS opt-in) with compliant consent language, driving new subscriber growth • Built Welcome Series flows for both email and SMS to convert new leads into first-time customers • Set up Abandoned Checkout and Browse Abandonment flows to recover lost revenue • Created a Social Proof/Testimonial email sequence using customer reviews to build trust pre-purchase • Developed a Repeat Customer Thank You flow to improve retention • Wrote and scheduled SMS campaigns with product education content to drive traffic Focused on building systems that cover the full customer lifecycle, acquisition, conversion, and retention, rather than one-off email sends.

Real Estate Virtual Assistant

CBRE Group • Freelance

Dec 2025 - Present • 8 mos

Supported a real estate client by sourcing and researching properties from MLS platforms and uploading detailed property listings into Glide. Managed transaction documentation workflows using DocuSign to coordinate and send agreements for e-signature. Additionally responsible for listing commercial and investment properties on CreXi and LoopNet to maximize market exposure for the client.

Virtual Assistant - Administrative and Social Media Specialist

Idealdesign4u

Feb 2025 - Present • 1 yr 6 mos

Are you highly organized, tech-savvy, and adept at managing administrative tasks and social media platforms? As a Virtual Assistant - Administrative and Social Media Specialist, you will play a crucial role in streamlining the day-to-day operations and enhancing the online presence of our organization. Administrative Responsibilities: 1. **Calendar Management**: Efficiently handle scheduling and coordinating appointments, meetings, and events, ensuring optimal time management for the team. 2. **Email and Communication**: Manage and prioritize email correspondence, responding to inquiries, forwarding relevant messages, and ensuring clear and timely communication. 3. **Data Entry and Organization**: Accurately input and maintain data in relevant systems, and keep digital files organized for easy accessibility. 4. **Documentation and Reports**: Assist in preparing documents, presentations, and reports as required, maintaining a high level of professionalism and attention to detail. 5. **Travel Arrangements**: Help organize travel itineraries, accommodation, and other logistics for business trips when necessary. 6. **Research and Information Gathering**: Conduct research on various topics as assigned, providing summarized findings to support decision-making processes. Social Media Responsibilities: 1. **Content Creation**: Collaborate with the marketing team to develop engaging and relevant content for social media platforms, including text, images, and videos. 2. **Posting and Scheduling**: Regularly post content on social media channels, following an agreed-upon schedule to maximize reach and engagement. 3. **Community Management**: Monitor and respond to comments, messages, and reviews on social media, maintaining a positive and authentic brand image. 4. **Analytics and Insights**: Track and analyze social media performance using tools and platforms, providing reports and suggestions for optimization.