
Muhammad Allam
Performance Marketing Strategist, SEM Powered Growth and Media Buying
Habilidades

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Porfolio
Experiencia laboral
Performance Media Buyer
Freelancer.com • Freelance
Jul 2017 - Present • 9 yrs 2 mos
I’ve spent over 16 years inside performance-driven environments where results are measured daily and excuses don’t last. I specialize in building performance marketing systems that connect paid media, data, tracking, and conversion into one scalable revenue engine. I’ve led performance across Google, Meta, TikTok, Snapchat, and Bing — building full-funnel architectures that go far beyond launching ads. One of my key achievements was building a complete digital marketing department from scratch and scaling an e-commerce operation from break-even ROAS 4 to ROAS 31 within the first year, delivering 3x the annual revenue target. My approach is simple: strategy before spend systems before scale data before opinions I work at the intersection of performance marketing, analytics, automation, and AI to create predictable growth — not short-term spikes. If you’re looking for someone to run ads, I’m not a fit. If you want to build a revenue system, let’s connect.