Mazharul Islam

Digital Marketing Manager

Stylebari

May 2024 - Present • 2 yrs 4 mos

As a Digital Marketing Manager at Stylebari, I plan, execute, and optimize data-driven marketing campaigns to grow brand visibility, traffic, and sales. My responsibilities include managing and scaling paid advertising campaigns across Google Ads and Facebook Ads, conducting audience research, A/B testing creatives, optimizing funnels, and improving ROAS. I collaborate closely with the creative and content teams to align ad messaging with brand goals, analyze performance metrics, and continuously refine strategies for better conversions. Key achievements include: • Launching and optimizing high-converting ad campaigns • Reducing cost per conversion through data-driven optimization • Increasing online sales and qualified traffic consistently This role strengthened my expertise in paid media strategy, analytics, and performance marketing.