
Mayara Bini
Brazilian marketer for social media copy and corporate events
Habilidades

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Porfolio
Experiencia laboral
Marketing Coordinator
Starbem
Mar 2026 - Present • 7 mos
Corporate health and wellbeing • Coordinate the marketing team (social, CRM/RevOps and audiovisual): distributing requests and following deliveries, deadlines and goals. • Lead the events area: strategy and calendar, proprietary events, guest management, experience and post-event. • Manage sponsorships and brand presence at HR trade shows and industry events. • Executive producer of audiovisual projects, such as the brand podcast and client case videos. • Social media planning, briefings and content approval. • Support leadership on performance (creative and landing page approval), brand, agencies and press relations. • CRM strategy with the RevOps team: list segmentation, communication flows and tests. • Budget, quotes, contracts and suppliers for the area.
Marketing Specialist, Events and Partnerships
Food To Save
Mar 2025 - Mar 2026 • 1 yr
Foodtech · B Corp • Led the brand's events and partnerships, from planning to operation. • Created and produced proprietary events, such as the annual partner awards. • Coordinated activations at industry trade shows and forums. • Developed co-branded actions with partners and influencer campaigns. • Managed suppliers, promoters and creative agencies.
Marketing Coordinator
Lecca
Apr 2024 - Mar 2025 • 11 mos
Grupo Lecca · Lecca Investimentos · Rivo · BTW • Coordinated marketing for the group and its brands. • Led branding projects: group rebranding and creation of a new brand (naming, tone of voice, manifesto and guidelines). • Managed corporate websites, institutional events and internal communication. • Managed the team, agencies and suppliers.