m
markovd

Damjan M.

@markovd

Brand and Marketing Strategy Consultant

Serbia
Inglés, Serbio
Parte de la información aparece en idioma inglés.
Sobre mí
Most businesses don't struggle because they lack effort. They struggle because they lack direction. I'm a brand and marketing strategy consultant with experience helping founders, startups, and growing teams get clear on who they're targeting, what to say, and where to focus. My work centers on positioning, messaging, and strategic direction — not tactics or execution. I build strategies that your team or agency can actually use. If you're tired of scattered marketing and want a clear path forward, let's talk.... Lee más

Habilidades

m
markovd
Damjan M.
desconectado • 

Revisa mis servicios

Estrategia de marketing digital
I will define your marketing strategy so people remember you
DeUSD 125 / proyectoMás información
Consultoría de marketing
I will audit your marketing strategy and provide an action plan
DeUSD 100 / proyectoMás información

Porfolio

Experiencia laboral

Brand and marekting consultant

Orange Banana • Tiempo completo

Dec 2025 - Present • 8 mos

Founded Orange Banana Creative Studio to help founders and businesses escape generic thinking and find real brand and marketing clarity. Built and implemented the Brand Anatomy framework, a structured strategy process that defines purpose, positioning, messaging, and voice before any design or execution begins. Concept proven through work with personal brands and small businesses, with a clear focus on growing toward founders and scaling companies.

Marketing Manager

I-RE • Tiempo completo

Sep 2024 - Dec 2025 • 1 yr 3 mos

Led strategic marketing planning for 2025–2026 with a focus on end-to-end commercial pipeline analysis across top, middle, and bottom of funnel. Conducted detailed CRM and pipeline reviews to identify conversion bottlenecks and structural misalignment across Sales and Operations. Re-engineered the commercial pipeline structure to improve marketing-to-sales alignment and enable data-driven leadership decisions. Designed a scalable demand generation framework across LinkedIn, email, gated content, and industry events. Acted as strategic marketing partner to the Co-CEO, advising on brand positioning, priorities, and growth initiatives. Managed marketing budgets, monitored ROI, and introduced structured performance reporting.

Marketing Strategist

OIP InsurTech • Tiempo completo

Sep 2021 - Jun 2024 • 2 yrs 9 mos

Led integrated B2B marketing across the US, UK, and Canadian insurance markets, developing multi-channel strategies aligned with sales objectives and long-term business goals. Managed marketing budget planning and performance tracking, optimizing spend based on ROI and lead quality. Led a team of four, coordinating marketing, sales, and leadership alignment. Owned a full corporate website redesign as project manager, coordinating internal stakeholders and external vendors. Supported corporate communications, thought leadership positioning, and executive visibility initiatives.