Mair

Video Editor / Creative Director

Halfshiftmarketing • Freelance

Sep 2024 - Present • 1 yr 9 mos

I started as a video editor among a team of 6+ editors and quickly grew by consistently improving my craft and output. Early on, I took a proactive approach to learning — regularly collaborating with and learning from more experienced editors, refining both my technical and creative skills. Over time, I progressed into a high-performance role, becoming one of the top-performing editors in the company in terms of both quality and volume. 📊 Output & Consistency: Delivered 20–26 short-form videos + 3–4 long-form videos monthly Maintained high-quality standards while handling a fast-paced production environment 🎯 Advanced Responsibilities: Took ownership of ad creatives and performance-focused content Handled projects requiring custom, high-level editing and creative direction Briefly stepped into a Creative Director role, where I: Trained editors through detailed feedback and Loom breakdowns Helped improve overall team quality and consistency Created storyboards to guide video structure and execution 📈 Business Impact: Expanded beyond editing into understanding business operations and content performance Adjusted editing strategies based on what drives engagement, retention, and conversions Helped identify and fix gaps between content quality and business results 🤝 Team & Growth: Built strong working relationships across the team Contributed during both growth phases and challenging periods Continued long-term collaboration (2+ years), reflecting reliability and consistency