Lisa

Senior Canva Desgner & Digital Product Specialist

Upwork

Oct 2021 - Apr 2026 • 4 yrs 6 mos

Professional Graphic Designer specializing in Canva-based digital products, brand identity assets, and marketing materials that help businesses attract clients and increase sales. I design clean, modern, and fully editable templates that allow business owners to maintain brand consistency without needing advanced design skills. Responsibilities: Designed lead magnets, ebooks, planners, and workbooks for coaches, entrepreneurs, and content creators Created social media graphics and marketing materials that improve engagement and brand visibility Developed brand identity guides including typography, color palettes, logo usage, and layout systems Designed real estate marketing kits including open house flyers and property social media templates Produced editable Canva templates for salons, barbers, influencers, and small businesses Focused on conversion-driven layouts that help businesses generate leads and increase sales Ensured all designs follow modern typography and layout principles Delivered organized and easy-to-edit Canva files for seamless client customization Tools Used: Canva Adobe InDesign Adobe Illustrator Adobe Photoshop Google Docs Microsoft PowerPoint Key Achievements: Successfully designed digital products used for lead generation and online marketing Helped businesses present a professional brand image Delivered visually appealing layouts that improve customer trust Created templates that help clients save time and maintain consistency Designed social media content that increases engagement and conversions