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Laura P
@laurapolet
I help eCommerce websites improve their conversion rate and customer journey
Francia
Francés, Inglés
Sobre mí
I help e-commerce brands improve their conversion rate by identifying what slows down the buying decision and what can be improved quickly.
With 5+ years of experience working on digital products, experimentation and data-driven optimization, I focus on very concrete and actionable recommendations.
My approach is simple: analyze the customer journey (desktop & mobile), identify friction points, prioritize improvements with real business impact.
Habilidades
Laura P
desconectado •
Tiempo medio de respuesta: 48 horas
Revisa mis servicios
Optimización de la tasa de conversión (CRO)
I will audit your website and create a cro action plan
Optimización de la tasa de conversión (CRO)
I will run and analyse ab tests on your website
Experiencia laboral
Consultant CRO and Product Analytics
Henkan and Partners • Tiempo completo
Sep 2021 - Dec 2025 • 4 yrs 3 mos
Worked with multiple clients across different industries including travel, luxury, fashion, media and education. My work focused on improving customer journeys, conversion funnels and overall website performance, mainly for e-commerce and digital platforms. I collaborated closely with product, marketing and design teams to analyze user behavior, identify friction points and prioritize high-impact improvements based on data and real user insights. Projects involved conversion analysis, experimentation strategy, A/B testing and actionable optimization recommendations.
