k
kirtandbhatt

Kirtan B

@kirtandbhatt

Digital Analytics and Measurement Specialist

India
Inglés, Hindi
Parte de la información aparece en idioma inglés.
Sobre mí
I'm a Digital Analytics & MarTech Specialist with expertise in Google Analytics 4 (GA4), Google Tag Manager (GTM), Meta Pixel, Facebook Conversions API (CAPI), Google Ads Conversion Tracking, Server-Side GTM (Stape), AppsFlyer, Adjust, BigQuery, and SQL. I've built end-to-end tracking for brands like StayVista, VIP Shaadi, and HDFC ERGO, implementing 100+ tracking events across web and apps. I help businesses achieve accurate attribution, reliable analytics, and conversion tracking that improves reporting and ad performance. ... Lee más

Habilidades

k
kirtandbhatt
Kirtan B
desconectado • 
Tiempo medio de respuesta: 1 hora

Revisa mis servicios

Configuración
I will fix or setup google analytics 4 ga4 GTM meta gads

Experiencia laboral

Head of MarTech

Marketing • Tiempo completo

May 2025 - Present1 yr 3 mos

Designed 100+ events across GA4, GTM, Meta, Netcore, AppsFlyer and Adjust, owning tracking strategy end to end Built server-side GTM (Stape), Measurement Protocol (app + web), and Google Tag Gateway — lifting conversion tracking by 2.5% Integrated Meta CAPI, AppsFlyer, Adjust and Netcore with proper server-side event deduplication Built a Cloud Run pipeline uploading 1 crore+ hashed first-party records to Meta and Google for audience matching Created 5 dashboards and 5+ complex BigQuery queries for monthly performance analysis Solved cross-platform attribution and discrepancy issues, reconciling conflicting conversion counts into one reliable view Led a team of 6 (4 interns, 2 employees) and managed client communication end to end