k
khrapchen

Irina K

@khrapchen

Marketing Content Strategist

España
Inglés, Ruso
Parte de la información aparece en idioma inglés.
Sobre mí
I am a Marketing & Content Leader with 10+ years of experience driving brand growth and boosting audience engagement for media and entertainment. I specialize in short-form video strategy, scaling digital audiences to over 2.5B views, and streamlining creative workflows using AI tools. I blend storytelling with measurable results to help companies grow smarter and faster.... Lee más

Habilidades

k
khrapchen
Irina K
desconectado • 

Revisa mis servicios

Diseño de avatar de IA
I will design ai influencer model for product ad creative and ecommerce brand
DeUSD 10 / proyectoMás información

Experiencia laboral

Sberbank

Head of Content Project

Sberbank • Tiempo completo

Mar 2017 - Oct 2018 • 1 yr 7 mos

Redesigned content strategy leading to a 50% increase in media metrics. Launched the SberCat campaign, gaining 10M users and a Silver Effie Award. Rolled out Stories within the Sberbank app to 80M MAUs to boost sales.