
CATHERINE
GTM ENGINEER, CAMPAIGN, FUNNEL MANAGEMENT, CRM EXPERT
Habilidades

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Experiencia laboral
CRM Expert & Data Analyst
Pulse Technology • Tiempo parcial
Nov 2024 - Nov 2025 • 1 yr
Supported the agency's client delivery team by configuring and managing CRM and automation tools for SME clients. Set up GoHighLevel pipelines, Zapier workflows, and ActiveCampaign email sequences for e-commerce and B2B clients. Integrated Apollo.io for outbound prospecting and built lead enrichment workflows using Clay.com. Managed Instantly.ai cold email campaigns that achieved an average 50% open rate. Assisted in onboarding clients onto Zoho CRM and trained them on platform usage. Delivered automation solutions that reduced clients' manual workload by an average of 55%.