
Kassandra M
Vetted Pro
USC MBA l Marketing Strategy l Paid Advertising Expert
Revisado por el equipo de Fiverr Pro
El equipo de Fiverr Pro seleccionó a Kassandra M por su experiencia.
Revisado para
Estrategia de marketing
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horaExperiencia laboral
OMD USA
5 yrs 5 mos
Director, Integrated Media Planning
Jun 2022 - Present • 4 yrs
• Created recommendations on media plans and strategies. • Reviewed presentations carefully to ensure all formatting and information was accurate. • Managed Canada and LATAM markets through the planning and buying process for Call of Duty. • Dove into research to gain industry knowledge in order to create recommendations on media plans and strategies • Reviewed presentations with a fine toothed comb to ensure all formatting and information was accurate
Global Associate Media Director
Jan 2021 - Jun 2022 • 1 yr 5 mos
• Created recommendations on media plans and strategies. • Reviewed presentations carefully to ensure all formatting and information was accurate. • Managed Canada and LATAM markets through the planning and buying process for Call of Duty. • Dove into research to gain industry knowledge in order to create recommendations on media plans and strategies • Reviewed presentations with a fine toothed comb to ensure all formatting and information was accurate
International Network Operations Director
OMD EMEA
Feb 2020 - Dec 2020 • 10 mos
Collaborated/presented Call of Duty: Modern Warfare strategy to the president and C-suite in Activision and OMD. • Managed deliverables across three Activision franchises, while governing Service Level Agreement conversations, resulting in better lead times for our team and less employee burnout. • Implemented new billing and planning processes, resulting in a 4x faster payment rate and $3M reduction in unpaid billings. • Created an efficient globalized media planning process across 20+ markets by developing key points of contact and clear templates.
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Ordenar por
staceyhs

Estados Unidos

ignaziodisalvo

Bélgica
josephjrobison

Estados Unidos
Great ideas and direction for campaigns, thank you!
johnrapier784

Estados Unidos


