Jean-Marc K

Senior Data Analyst

Greenstone Financial Services • Tiempo completo

Nov 2024 - Present • 1 yr 9 mos

Built and productionized lead forecasting models to support commercial planning, improving forecast accuracy by 20%. • Connected volume forecasts, workforce capacity, rostering and lead allocation to optimize operational coverage, driving a 10% sales uplift while reducing customer wait time by 15%. • Analyzed lead delivery, contact and conversion rates, and regional performance gaps to identify under/over-capacity periods and refine schedules, contributing to a 7% improvement in conversion. • Designed a Bayesian Marketing Mix Model and ROI / profitability analyses by channel and product to support budget allocation decisions, contributing to a 10% increase in marketing ROI. • Used SQL and reporting / forecast tables to validate data quality, investigate forecast / target / actual variances, and deliver recommendations across leads, capacity, sales, premiums and marketing spend.

data analyst

Group • Tiempo completo

Aug 2023 - Nov 2024 • 1 yr 3 mos

• Automated data preparation and control workflows using Power Query and VBA, materially reducing manual processing and accelerating analysis delivery. • Designed and executed system and data validation test plans, contributing to a 15% reduction in system errors. • Improved reporting reliability through structured controls, documentation and validation steps before business distribution.

Bilingual Data & Payroll Analyst

Alight Solutions • Tiempo completo

Apr 2020 - Jul 2023 • 3 yrs 3 mos

Led payroll tool implementation and transition activities, maintaining 100% service continuity. • Automated operational processes, reducing manual intervention by 20%. • Created documentation and delivered training, improving onboarding speed by 30% and client satisfaction by 15%.