
Jackson K
Strategic Writer, Brand Storytelling and Speechwriting
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Senior Brand Strategy and Studio Relations Manager
Disney
Jan 2020 - Mar 2026 • 6 yrs 2 mos
• Develop and execute long-term strategies that align market research insights, content strategy, consumer targeting, and creative development to elevate Disney IP through cohesive, multi-platform publishing campaigns. • Partner with publishing and studio leadership to create unified storytelling approaches that harmonize studio vision with evolving market and licensee needs. • Serve as a strategic advisor resolving complex, open-ended challenges through cross-functional collaboration and innovation to provide strategic clarity and alignment. • Orchestrate kickoff meetings with filmmakers and studio executives, establishing operational frameworks that support the creation of 200+ global publishing titles and mitigate downstream production challenges. • Drive the creation of scalable systems and workflows that enhance transparency, accountability, and performance across publishing and studio teams. • Manage 30+ simultaneous cross-functional projects from initial strategy through execution, balancing high-level planning with tactical implementation to meet shifting priorities and timelines. • Mentor direct reports to ensure balanced workloads, professional growth, and adherence to quality standards, fostering buy-in to brand tenets and a culture of collaboration. • Participate in The Walt Disney Company’s AI Taskforce, helping define strategic goals for leveraging emerging technologies to drive business growth and operational efficiency. • Construct and maintain efficient tracking systems to balance and prioritize 1,000+ annual review requests across multiple global Publishing teams and stakeholders. • Built and maintained trusted relationships with studio, production, and marketing partners to align creative execution with enterprise-wide goals and ensure cohesive brand storytelling across franchises. • Served as the primary liaison between Publishing and Studio stakeholders, streamlining communication and accelerating cross-functional decision-making across global t