
Ime Gutierrez
Brand Identity, Social Media Designer for Food, Real Estate and Fashion
Habilidades

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Porfolio
Experiencia laboral
Deseing
Instagram • Freelance
Jan 2026 - Present • 9 mos
Easy Food – Brand Identity & Content Creation I developed the brand identity and content strategy for Easy Food, a healthy food brand created for busy couples and people living alone who want practical, nutritious meals without spending hours cooking. My work included developing the visual identity, content direction, brand positioning, and social media content, creating a consistent visual language that communicated the brand’s personality: fun, youthful, practical, and healthy. I focused on combining creative storytelling with strategic communication, using color psychology, typography, visual composition, and relatable messaging to make healthy eating feel simple, accessible, and enjoyable. Services provided: Brand identity development Visual direction Content creation Social media content Brand positioning Creative strategy Copywriting and messaging Visual communication Color and typography selection
Sales and Desing Real Estate
Deviú Real Estate • Tiempo completo
Jan 2024 - Jan 2026 • 2 yrs
Deviu – Content, Branding & Commercial Management For two years, I worked at Deviu, contributing to both the creative and commercial side of the business. My responsibilities included content creation, brand identity development, video editing, sales, commercial management, lead generation, and property acquisition. I worked on creating visual and communication materials for properties, while also supporting the commercial process through prospecting, lead follow-up, and relationship management. This experience allowed me to combine creative skills with commercial strategy, understanding how branding and content can support sales, attract potential clients, and strengthen a company’s overall positioning. Key responsibilities: Content creation and visual communication Brand identity development Video editing Sales and commercial management Lead generation and prospecting Lead follow-up and client communication Property acquisition and management Marketing materials for real estate