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content manager
Upwork
Apr 2024 - Present • 2 yrs 4 mos
Led content operations and strategy to build brand authority and engage audiences across digital touchpoints. Responsible for managing the editorial calendar, leading a team of remote content creators, and enforcing strict brand standards across all deliverables. Leveraged data insights and SEO strategies to double blog engagement and boost lead generation, while streamlining production workflows to reduce project turnarounds by 20%.