Graphic Grid
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Experiencia laboral
Graphic Designer
ABC • Freelance
Aug 2018 - Jul 2024 • 5 yrs 11 mos
As a Senior Graphic Designer, I lead the creative development of brand identity systems, marketing campaigns, and digital content for a portfolio of corporate clients. I direct projects from initial concept through final delivery, mentoring junior designers along the way and presenting design solutions directly to clients and stakeholders. During my time in this role, I have delivered end-to-end rebranding projects for more than fifty clients, covering logos, brand guidelines, and complete design systems. I also manage a team of four designers, overseeing workload distribution, creative direction, and quality control. Under my creative leadership, client retention has improved by 30%, and the standardized design workflows I introduced have reduced overall project turnaround time by 20%.