Gaurav Pathania

Senior Full Stack Web Developer & eCommerce Consultant

Dec 2012 - Present • 13 yrs 5 mos

Working as a Full Stack Web Developer and Digital Solutions Consultant for clients across the USA, Australia, Europe, and India. Specialized in building high-performance websites, eCommerce stores, booking systems, custom platforms, and automation solutions using WordPress, Shopify, WooCommerce, PHP, Laravel, React, Node.js, and modern APIs. Handled projects including: • Custom WordPress and WooCommerce development • Shopify store setup and optimization • API integrations and automation workflows • SEO optimization and website speed improvements • Membership platforms and marketplace systems • Booking and appointment systems • UI/UX redesigns from Figma to live websites • Server management, migrations, DNS, and hosting support • Custom dashboards and business tools • Payment gateway integrations (Stripe, PayPal, etc.) • Multilingual and scalable business websites Worked with agencies, startups, coaches, eCommerce brands, local businesses, and enterprise-level clients on long-term development and maintenance projects. Focused on delivering fast, mobile-friendly, SEO-optimized, and conversion-driven solutions with strong communication and long-term client support.

Senior UI/UX Designer & Website Redesign Specialist

Dec 2012 - Present • 13 yrs 5 mos

Helping businesses redesign outdated websites into modern, premium, high-converting digital experiences focused on UI/UX, branding, and business growth. Specialized in: • Website UI/UX redesign • Figma website design • Landing page design • SaaS dashboard UI design • eCommerce UI/UX design • Mobile responsive design • WordPress and Shopify design systems • Premium dark and luxury UI aesthetics • Modern clean layouts with conversion-focused structure • User flow and customer journey optimization • Dashboard and admin panel design • Marketplace and directory UI design • Booking platform UI/UX • Membership and community platform design • Design systems and reusable components • Typography, spacing, and visual hierarchy • Interactive prototypes and developer handoff • Figma wireframes and high-fidelity mockups • Brand-focused UI redesigns • UX improvements for engagement and conversions • Mobile-first design strategy • Pixel-perfect design structure for development Worked with agencies, startups, coaches, SaaS brands, eCommerce stores, affiliate platforms, and enterprise businesses across the USA, Australia, Europe, and India. Designed websites and platforms focused on: • SEO-friendly structure • Premium visual experience • Better user engagement • Faster customer decision-making • Higher conversion rates • Scalable UI systems • Modern Figma-based workflows Strong experience creating premium black/gold luxury interfaces, SaaS product layouts, affiliate directory designs, eCommerce experiences, and business-focused website redesign concepts ready for WordPress, Shopify, Webflow, and custom development.

Senior Website Designer & Full Stack Developer for Coaches, eCommerce Brands & Agencies

Dec 2012 - Present • 13 yrs 5 mos

Working with international clients across the USA, Australia, Europe, and India helping businesses redesign, develop, optimize, and scale their online presence through modern websites, landing pages, eCommerce stores, and custom digital solutions. Strong experience working with: • Leadership coaches • Business coaches • Consultants • Public speakers • Educators • Mentors • Personal brands • Online course creators • Wellness and yoga businesses • Fashion and beauty brands • Supplement and luxury product companies • Home decor and tile businesses • Embroidery and sewing businesses • eCommerce brands and Shopify stores • Marketing agencies and digital agencies Main work includes: • Website redesigns and premium UI/UX improvements • WordPress, WooCommerce, Shopify, and Elementor development • Landing page design focused on conversions • Figma to WordPress implementation • White-label development for agencies • Agency overflow support and long-term maintenance • eCommerce store setup and optimization • SEO-focused website structure and speed optimization • Mobile responsive and conversion-focused layouts • Sales funnels, booking systems, and membership platforms • Website maintenance, troubleshooting, and ongoing support Worked on projects involving: • Luxury and premium brand websites • Coaching and consulting platforms • Product-focused eCommerce stores • Marketing agency websites • Wellness and lifestyle brands • Business landing pages and lead generation funnels • Modern redesigns for outdated websites • SaaS-style dashboard interfaces and custom platforms Focused on delivering premium design, clean user experience, fast performance, SEO-friendly structure, and scalable business-driven solutions with long-term client collaboration.