Emma.J

Email Marketing Automation Specialist

FunnelStreams • Freelance

Jun 2023 - Aug 2025 • 2 yrs 2 mos

esigned and optimized professional email marketing campaigns for Funnel Stream using ConvertKit (Kit), Brevo, FluentCRM, CleverReach, and Benchmark Email to help businesses increase customer engagement, nurture leads, and improve long-term retention. I developed customized email automation systems that enabled businesses to communicate effectively through newsletters, automated workflows, and personalized customer journeys. My responsibilities included email campaign strategy, newsletter design, automation workflow creation, subscriber segmentation, landing page and form integration, CRM setup, email template customization, audience management, campaign analytics, A/B testing, and deliverability optimization. I ensured every campaign was mobile-responsive, professionally branded, and optimized for higher open rates, click-through rates, and inbox placement. The project involved building complete email marketing automation systems that streamlined communication, increased subscriber engagement, improved lead nurturing, and supported consistent business growth through automated marketing campaigns. Key Achievements Designed responsive email newsletters for higher engagement. Built advanced automation workflows across multiple platforms. Configured subscriber segmentation and audience management. Improved campaign performance through A/B testing. Optimized email deliverability and automation efficiency.

CRM & Email Marketing Specialist

Marcels • Freelance

Feb 2023 - Sep 2024 • 1 yr 7 mos

Designed and managed professional email marketing campaigns for Marcels using ConvertKit (Kit), Brevo, FluentCRM, CleverReach, and Benchmark Email to strengthen customer relationships and improve marketing performance. I created automation systems that delivered personalized email experiences while helping businesses convert leads into loyal customers through strategic email communication. My responsibilities included CRM configuration, email automation development, newsletter creation, landing page integration, subscriber tagging, audience segmentation, workflow optimization, email template design, performance tracking, campaign reporting, and deliverability monitoring. I ensured all campaigns aligned with business goals while maintaining excellent user experience and branding consistency. The project focused on developing scalable email marketing solutions that improved customer retention, increased campaign engagement, automated repetitive marketing tasks, and generated measurable business results. Key Achievements Developed automated welcome and follow-up sequences. Created branded email templates with responsive layouts. Improved customer engagement through audience segmentation. Configured CRM automation and subscriber management. Increased email campaign performance with workflow optimization.

Email Marketing Automation Consultant

Clicta Digital Agency • Freelance

Feb 2022 - May 2024 • 2 yrs 3 mos

Designed and implemented high-performing email marketing automation systems for Clicta Digital Agency using ConvertKit (Kit), Brevo, FluentCRM, CleverReach, and Benchmark Email to help businesses automate customer communication and improve marketing results. I developed strategic email campaigns that increased engagement, supported lead nurturing, and strengthened customer retention through personalized automation. My responsibilities included email strategy development, CRM integration, workflow automation, newsletter creation, landing page integration, subscriber segmentation, email template optimization, campaign monitoring, A/B testing, analytics reporting, and deliverability management. I ensured every email campaign followed industry best practices while delivering measurable marketing outcomes. The project involved building complete email marketing ecosystems that automated customer journeys, improved communication efficiency, increased subscriber engagement, and supported sustainable business growth. Key Achievements Built complete email automation systems for clients. Designed responsive newsletters and branded templates. Developed advanced customer journey workflows. Improved deliverability through best email practices. Increased campaign performance using analytics and optimization. These four work experiences are consistent with your email marketing niche and collectively demonstrate expertise across ConvertKit (Kit), Brevo, FluentCRM, CleverReach, and Benchmark Email, helping your Fiverr profile present a clear, specialist focus.