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Divya K
@divya_kusuma
Creative Designer and Art Director specialising in FMCG Beauty Ecommerce
India
Inglés, Hindi, Telugu
Sobre mí
I'm a Creative Designer and Art Director with 8+ years of experience in FMCG, beauty, e-commerce, branding, packaging, social media and digital marketing. I create strategic, visually compelling designs that help brands communicate clearly and connect with their audiences. My expertise includes brand identity, packaging, Amazon PDPs and A+ Content, advertising campaigns, social media creatives and digital marketing assets. I combine creative thinking, strong visual design and a deep understanding of consumer communication to turn ideas into polished, purposeful brand experiences.
Habilidades
Divya K
desconectado •
Tiempo medio de respuesta: 1 hora
Revisa mis servicios
Diseño de packaging
I will design professional product packaging and label design
Edición de imágenes de productos
I will design amazon product listing images and a plus content
Porfolio
Experiencia laboral
Freelance Creative Designer
Self employed / Freelance • Freelance
Sep 2018 - Present • 8 yrs
Working as a freelance Creative Designer on a selective basis, developing brand communication and visual solutions for clients across beauty, FMCG, healthcare and insurance. Created social media campaigns, marketing creatives, promotional assets and digital communication materials tailored to individual brand objectives. Developed logos and visual identities, helping businesses establish consistent and recognizable brand communication. Designed packaging and promotional materials across different product categories and customer segments. Worked directly with clients to understand their business objectives, translate requirements into creative concepts and deliver polished visual solutions. Managed projects from initial brief and concept development through design execution and final delivery. Selected clients include Faces Canada, One Assure Insurance, Dr. Vaidya's and Continental Coffee. Key expertise: Brand Identity, Social Media Design, Packaging, Digital Marketing Creatives, Visual Communication and Client Collaboration.
Creative Designer
Marico Limited • Tiempo completo
Oct 2024 - Apr 2026 • 1 yr 6 mos
Led end-to-end creative communication and design execution across three beauty and wellness brands — Just Herbs, Pure Sense and Kaya — managing 50+ creative assets per month across digital, social, e-commerce and CRM channels. • Conceptualized and executed product launch campaigns for new SKUs, translating creative briefs into cohesive visual communication aligned with brand guidelines across digital and offline touchpoints. • Designed A+ Content and Product Detail Pages (PDPs) for Amazon, Nykaa and Flipkart, revamping 40+ product listings to improve visual consistency, brand storytelling and customer communication. • Developed performance marketing creatives, website banners, promotional assets and seasonal campaign creatives aligned with brand and business objectives. • Collaborated closely with brand managers, marketing leads and e-commerce teams to maintain a consistent consumer experience across multiple platforms. • Used AI-powered creative tools including Freepik AI and Higgsfield to streamline high-volume production workflows and reduce creative turnaround time by approximately 30%.
