
Bidisha C
Senior Product Manager
Habilidades

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Experiencia laboral
Product Manager
ABP Publishing • Tiempo completo
Mar 2014 - Jun 2026 • 12 yrs 3 mos
Led product strategy and development for multi-platform digital products (Web, iOS, Android) across Media & Ed-Tech, driving end-to-end execution from ideation to launch, UAT, and GTM. Key Impact: Admissiontree.in (Ed-Tech) > Scaled to 1.6M+ users, processing ₹2.9Cr+ annually across 1,000+ schools with 54K+ applications. Optimized user journeys (7 sessions/user) and maintained 14% bounce rate. Aaro Ananda (Content & e-Commerce) > Launched and scaled to 3.2M+ installs and 1.2M+ users. Built subscription funnels generating ₹90L+ revenue with 40K+ subscribers, achieving strong engagement (14.5-min avg. session). > Launched 15+ digital products across content and transactional platforms (Desh, Sananda, Anandamela, Anandalok, Ananda Publishers, Kips, Headword and more). Core Responsibilities: • Owned product roadmap, feature prioritization, and sprint planning (JIRA) • Translated requirements into PRDs, user stories, and wireframes (MockFlow) • Led cross-functional teams (Dev, QA, UI/UX, Analytics, SEO) and stakeholder alignment • Ensured on-time releases, UAT, and continuous optimization > AI & Automation: Launched in-house NLP chatbots for HR & IT, reducing helpdesk volume by 27%.