Barbara Maia

Web Designer & Digital Strategist

Maia Idiomas • Freelance

Apr 2025 - Present • 1 yr 1 mo

Designed and developed a strategic website combining institutional presence, digital product sales, and a structured user experience. The platform includes a fully functional e-commerce system for selling educational materials, organized by learning levels, allowing users to easily navigate and choose the right content for their stage. In addition, I implemented a user login area where students can access materials and follow their learning journey in a more structured and centralized way. The project was built with a strong focus on clarity, usability, and audience positioning, targeting professionals and individuals seeking a more refined and effective approach to language learning. Every detail — from content structure to navigation flow — was designed to create an intuitive experience, improve engagement, and support the business in scaling its digital presence.

Web & Graphic Designer

Movavi • Freelance

Oct 2024 - Present • 1 yr 7 mos

Designed and developed the company’s website along with a custom client-business validation system, created to centralize communication and streamline workflows. The platform allows clients to review, approve, and request adjustments in real time, ensuring clarity and transparency throughout the process. It also includes features for scheduling meetings, submitting requests, and tracking updates in one place, reducing the risk of missed information and improving overall organization. The project was built with a strong focus on user experience, making interactions intuitive for both the company and its clients, while optimizing internal processes and communication flow. In addition to the digital platform, I also developed supporting visual materials, including flyers, business cards, and social media banners, ensuring consistency across all brand touchpoints.