Adebayo Ayomide

Shopify Developer & E-commerce Growth Specialist

Shopify • Freelance

Oct 2021 - Present • 4 yrs 9 mos

Designed, developed, and launched high-performing Shopify stores from scratch, delivering fully responsive, user-friendly websites optimized for both desktop and mobile. Customized Shopify themes using Liquid, HTML, CSS, and JavaScript to enhance user experience, resulting in up to 60% improvement in site engagement. Integrated essential apps and third-party tools (payment gateways, shipping solutions, CRM, and email marketing platforms) to streamline store operations and improve functionality. Optimized website speed and performance, reducing load times and increasing conversion rates by up to 35%*. Implemented SEO best practices (on-page optimization, structured data, keyword targeting), driving **significant organic traffic growth and improved search engine rankings. Planned and executed digital marketing strategies including Facebook Ads, Instagram Ads, Google Ads, and email campaigns, generating consistent ROI and increased sales revenue. Built and managed sales funnels, upsell/cross-sell strategies, and abandoned cart recovery systems, boosting **average order value (AOV) and customer retention. Conducted A/B testing on product pages, landing pages, and checkout flows to maximize conversions and improve overall store performance. Monitored analytics (Shopify dashboard, Google Analytics) to identify trends, optimize campaigns, and make data-driven decisions. Key Achievements: * Developed and scaled multiple Shopify stores to *6-figure annual revenue*. * Increased conversion rates from *1.5% to over 4%*through UX/UI and funnel optimization. * Generated **3x–6x return on ad spend (ROAS)** through targeted paid advertising campaigns. * Successfully migrated businesses from other platforms to Shopify with zero downtime and improved performance. Core Skills: Shopify Development | Liquid | Theme Customization | E-commerce SEO | Conversion Rate Optimization | Paid Advertising | Email Marketing | Funnel Building | Analytics & Reporting | UX/UI Optimization

Etsy Store Optimization & Growth Specialist

Etsy • Freelance

Sep 2021 - Present • 4 yrs 10 mos

Delivered measurable growth for multiple Etsy shops by implementing data-driven SEO strategies, resulting in up to 150% increase in organic traffic within 3–6 months. Optimized product listings (titles, tags, descriptions, and images) to align with high-converting keywords, improving search ranking visibility and click-through rates. Conducted in-depth keyword research using Etsy search trends and analytics tools, leading to consistent first-page rankings for competitive niches. Increased conversion rates by up to 40% through strategic pricing, compelling product descriptions, and improved visual branding. Managed end-to-end Etsy shop setup, including storefront branding, product uploads, and policy creation, helping new sellers achieve profitable sales within their first 30 days. Analyzed shop performance metrics (traffic, conversion rate, revenue) to identify growth opportunities and implement actionable improvements. Developed and executed promotional campaigns (Etsy Ads, seasonal sales, and discounts), generating significant revenue spikes during peak periods. Provided client training and consultation, enabling shop owners to independently sustain and scale their businesses. Key Achievements: Scaled a new Etsy shop from 0 to 1,000+ sales in under 4 months. Boosted monthly revenue for existing stores by *2x–5x through optimization and marketing strategies**. Achieved top-ranking listings in multiple high-demand categories. Core Skills: Etsy SEO | Keyword Research | Product Listing Optimization | Conversion Rate Optimization | Etsy Ads | Shop Analytics | Branding & Visual Strategy | E-commerce Growth