
Ashley parth
EMAIL MARKETING AND AUTOMATION SPECIALIST BUILDING HIGH CONVERTING FUNNELS
Habilidades

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Porfolio
Experiencia laboral
Retention Marketing Manager
Wayfair
Jul 2024 - Mar 2026 • 1 yr 8 mos
Structured automated email sequences and customer segmentation funnels to maximize lifetime value. Optimized behavioral triggers, welcome flows, and abandoned cart automations across native platform databases, ensuring high deliverability and primary inbox placement.
Email Marketing Specialist
Wunderman Thompson • Freelance
May 2023 - Feb 2026 • 2 yrs 9 mos
Managed end-to-end retention marketing and advanced email automation funnels for high-growth brands. Responsibilities included technical domain verification, constructing multi-step visual workflows, and designing responsive newsletter templates to optimize click-through rates and deliverability metrics.