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Digital Marketing
Infinix Mobile • Tiempo completo
Dec 2016 - Dec 2018 • 2 yrs
• Executed performance campaigns (Meta/Google) with Transsion HQ • Led PR and e-commerce launches (Lazada, Tokopedia) to driving brand expansion. Key Achievements: • Launched 4 series product ($20K budget), selling 10K+ units and yielding IDR 15B+ revenue • Managed $180K annual budget, driving above-average CTR (2.7% - 5.7%) • Generated over 100K impressions via 85 media outlets with strong organic engagement. • Integrated digital and PR campaigns elevating brand visibility.