Nelson

Senior Shopify Designer & CRO Specialist

Apr 2026 - Present • 3 mos

Specialized in designing and developing custom Shopify stores that combine modern aesthetics with high-converting user experiences. Built responsive Shopify websites, customized themes using Liquid, CSS, and Shopify's theme architecture, and optimized product pages, collections, cart, and checkout flows for increased conversions. Integrated third-party apps, improved site speed and SEO performance, and implemented CRO strategies to maximize sales. Worked closely with eCommerce brands, dropshipping businesses, fashion labels, and startups to create scalable Shopify stores that deliver exceptional user experiences and business growth. Known for clear communication, attention to detail, on-time delivery, and providing ongoing Shopify support and optimization.

Shopify Brand & Visual Designer

Mar 2026 - Present • 4 mos

Led the visual redesign of a Shopify store by improving brand consistency across layouts, typography, colors, icons, and imagery. Enhanced product and landing pages to create a premium user experience while increasing visual appeal and conversion potential. Performed image color correction, designed cohesive UI components in Figma, and created a brand style guide to ensure consistency across future marketing assets. Collaborated closely with stakeholders to deliver a polished, conversion-focused storefront.

Shopify Developer / E-commerce Web Developer

Feb 2026 - Present • 5 mos

Designed and developed the OUTLYN Shopify store, creating a modern, visually engaging, and user-friendly e-commerce experience. Customized the Shopify theme, structured product collections, improved navigation, optimized the customer shopping journey, and ensured responsive performance across desktop and mobile devices. Delivered a clean brand experience with smooth functionality and a scalable foundation to support customer engagement and online sales.