
Victoria A
Turn Shopify Traffic Into Customers With Data Driven CRO
Habilidades

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Experiencia laboral
Digital Marketing Specialist
Freelancer.com • Trabajador autónomo
Apr 2023 - Present • 3 yrs 6 mos
I specialize in Shopify conversion rate optimization (CRO), ecommerce CRO, UX analysis, and website conversion optimization. I help Shopify stores identify conversion barriers, improve user experience, optimize customer journeys, and turn more website visitors into paying customers. My work includes comprehensive Shopify store audits covering homepage, product pages, collection pages, landing pages, cart, checkout, mobile and desktop experiences, CTAs, messaging, trust elements, product descriptions, and overall conversion flow. I analyze user experience, buyer psychology, customer behavior, website usability, conversion funnels, friction points, and trust factors to identify opportunities for improving conversion rates and sales. Where data is available, I also work with, Google Analytics, Microsoft Clarity, heatmaps, and user behavior data to provide data-driven CRO recommendations. I develop actionable strategies focused on improving conversion rates, increasing Shopify sales, optimizing checkout experiences, increasing average order value (AOV), reducing friction, and creating a smoother customer journey. I also provide A/B testing recommendations and can evaluate the relationship between Google Ads traffic, landing page performance, conversion rates, advertising costs, ROI, and ecommerce revenue. My goal is to provide practical, prioritized recommendations that Shopify store owners can implement to improve user experience, increase conversions, and grow ecommerce revenue.