
Adeena
Transforming raw data into actionable insights, Power BI, Excel And SQL Expert
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Data Analyst
A • Freelance
Aug 2024 - Dec 2025 • 1 yr 4 mos
Data Visualization & Reporting: Designed and maintained interactive dashboards using Excel and BI tools to track key performance indicators (KPIs), enabling senior management to monitor business health in real-time. Process Automation: Developed automated data pipelines and templates that reduced manual reporting time by 40%, eliminating human error in recurring financial and operational tasks. Data Cleaning & ETL: Performed extensive data scrubbing and validation to ensure accuracy across large datasets, consolidating information from multiple sources into centralized repositories. Insight Generation: Analyzed historical data trends to identify growth opportunities and operational bottlenecks, presenting findings through clear, visual storytelling to non-technical stakeholders. Database Management: Optimized spreadsheet performance and data structures to handle high-volume data without compromising speed or reliability. Collaborative Analysis: Partnered with department heads (Finance, HR, Sales) to define data requirements and deliver custom analytical solutions tailored to specific business needs. Technical Skill Advanced Data Analysis: Pivot Tables, Power Query (M), Power Pivot (DAX), $VLOOKUP/XLOOKUP$, Advanced Logic ($IF$, $SUMIFS$).Data Visualization: Custom Charting, Dashboard UI/UX Design, Slicers, Heat Maps.Statistical Analysis: Trend Analysis, Variance Analysis, Forecasting. Soft Skills: Data Storytelling, Problem Solving, Cross-functional Communication.